GAC Motor President Yu Jun: We are seeking to develop partnerships with more dealers through NADA.
By Charles Cyrill, NADA, Director of Public Relations
GAC Motor, China’s fastest-growing automaker, is among 550 companies exhibiting at the sold-out expo during the National Automobile Dealers Association (NADA) Show 2018, which runs March 22-25 in Las Vegas.
“We hope we can lay a solid foundation for the future sales network through seeking potential partners and hearing advice from friendly and effective communications with experienced dealers,” said Yu Jun, president of GAC Motor, commenting on what the automaker hopes to accomplish at the NADA Show.
GAC plans to display three to five premium models, including the 7-seat midsize GS8 and the minivan GM8, Jun added.
“The first model to enter the U.S. market is expected to be the changed GS8 model,” Jun said. “GAC Motor is planning to bring more products to the U.S. market in view of the market conditions and consumers’ preference in the future.”
In terms of selecting the number of dealerships and its sales channels, Jun said the automaker is still conducting surveys and developing its action plans.
“We are considering various plans for sales channels, and cooperating with dealers will be a main direction,” he added. “We are seeking to develop partnerships with more dealers at NADA.”
GAC plans to enter the U.S. market in the fourth quarter of 2019.
“We also believe products with high quality are the foundation to gain the trust of American market,” Jun added. “GAC Motor is well prepared to embrace the challenges on our way to the U.S. market, which might come from aspects such as quality, technology and R&D.”
The other automakers exhibiting at the NADA Show (formerly the NADA Convention & Expo) are Fiat Chrysler Automobiles, Ford Motor Co., General Motors Co., Mitsubishi Motors North America, Subaru of America and Toyota Motor Sales, U.S.A.
The expo at the NADA Show – which occupies more than 740,000 sq. ft. at the Las Vegas Convention Center – is open on Friday, March 23, from 8:30 a.m. to 5 p.m.; Saturday, March 24, from 8:30 a.m. to 5 p.m.; and Sunday, March 25, from 8:30 a.m. to 4 p.m.
Click here for the complete list of exhibitors at NADA Show 2018.